What is the most powerful word you can use in the world when trying to sell someone something?
Free? New? Now? Buy?
No, it is actually, [name]! Well, not [name] per say, but anyone’s NAME!
You see, you are trained at birth to respond to your name and wait for a command. When you hear your name, you focus your attention on whoever called it out, and you wait to see what they want.
The direct mail industry has known for years the power of personalization. it is PROVEN to increase conversions. EVEN CRAPPY SALES LETTERS QUADRUPLE response when personalized.
Word -of – Mouth
By now you should have also seen the referral slider. Make your page go viral by encouraging people to spread the word of your offer on the social market or to directly refer a friend (who will come to their own personalized page)
What are you waiting for? The buy now button? well wait a few seconds.
[name], this is a special discount just for you, we will instantly email you all the details at [email] as soon as you place your order.
P.S. [name] this is a limited time offer! take advantage of it right now!